Islamic lifestyle with a focus on health

Islamic lifestyle with a focus on health

Communication Model of Communication Factors Inside and Outside the Organization and Entrepreneurship on the Performance of the Staff of Physical Education Faculties of Azad Universities in Tehran Province

Document Type : Original Article

Authors
1 Department of Sports Management, Central Tehran Branch, Islamic Azad University, Tehran, Iran.
2 Department of Sports Management, Central Tehran Branch, Islamic Azad University, Tehran, Iran
Abstract
Purpose: The role of man in the organization and the way of looking at him will have a significant contribution to the success or failure of the organization. The present research was under the title of communication model of internal and external communication factors and entrepreneurship on the performance of employees of physical education faculties of Azad Universities of Tehran province.
Materials and Methods: This is a quantitative, applied research with a modeling approach and structural equations. The statistical population of this research was made up of all employees and faculty members with more than ten years of experience in Central Tehran and North Tehran universities in the number of 320 people. In this research, SPSS Sample Power software was used to determine the sample size.
The sampling method was stratified random. Questionnaires include individual characteristics and organizational communication questionnaire, which includes intra-organizational communication with 3 components of coordination, participation and communication, as well as for measuring extra-organizational communication from Khodadadi's standard questionnaire (2019) with 3 components of organizational interaction with external stakeholders, communication with customers/audiences, and public relations. Used. Also, the organizational entrepreneurship questionnaire of Robbins and Coulter (1989) with the components of creativity, risk-taking, independence, motivation and determination and the employee performance questionnaire of Esadi et al. , validity and environment are used.
Findings: The results of structural equation modeling analysis showed that the mediating role of organizational entrepreneurship in the relationship between extra-organizational communication factors and employee performance was significant.
Conclusion: Based on the results of the structural equation model, it was determined that the mediating role of organizational entrepreneurship in the relationship between extra-organizational communication factors and employee performance was significant. On the other hand, extra-organizational communication with an indirect path coefficient of 0.385 can predict the performance of employees through organizational entrepreneurship, and the model has the necessary fit.
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